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‘The Raja Saab’ box office collections day 12: Prabhas film crashes; Fails to earn even Rs 1 crore

The highly anticipated Prabhas-starrer, The Raja Saab, which opened amidst a flurry of expectations from fans and industry alike, appears to be grappling with a severe downturn at the box office. After a promising start, the film’s collections have witnessed a precipitous drop, culminating in a dismal performance on its twelfth day. The latest figures indicate a stark reality: The Raja Saab failed to even breach the Rs 1 crore mark on Day 12, signaling a dramatic crash for what was touted as a major pan-India spectacle.

The Steep Decline: Day 12 Figures Highlight Crisis

The journey of The Raja Saab at the box office has been one of initial enthusiasm giving way to profound disappointment. Released with significant fanfare and a substantial budget reportedly in the vicinity of ₹250 crores, the film managed a decent opening, raking in approximately ₹45 crores on its first day across all languages. The opening weekend saw the film accumulate around ₹105 crores, a figure that, while respectable, wasn’t quite the earth-shattering number typically associated with a Prabhas vehicle.

However, the momentum proved fleeting. Weekday collections saw a steady decline, and by the end of its first week, the film had collected an estimated ₹160 crores. The real alarm bells began to ring as the second week commenced. According to trade analysts, The Raja Saab could only manage a paltry ₹0.85 crores (approximately) on its twelfth day of release. This significant dip, falling below the crucial 1-crore threshold, underscores a complete loss of audience interest and poor word-of-mouth taking its toll. The cumulative collection for the film now stands at an estimated ₹178 crores, still a considerable distance from recovering its massive production costs, let alone achieving profitability.

Analyzing the Reception: What Went Wrong for The Raja Saab?

The colossal drop in collections for The Raja Saab prompts an inevitable question: what led to this critical failure? While Prabhas’s star power remains undeniable, his recent filmography has seen a mixed bag of results, with audiences increasingly demanding strong narratives over mere spectacle. Industry experts suggest several factors contributed to The Raja Saab‘s underperformance.

Critical reviews, which started off lukewarm, quickly turned negative, pointing towards a convoluted storyline, inconsistent pacing, and an over-reliance on CGI that failed to engage emotionally. Audience feedback, disseminated rapidly through social media, echoed these sentiments. Many viewers found the screenplay weak, and despite Prabhas’s valiant efforts, the character development reportedly lacked depth, preventing a genuine connection with the masses.

Furthermore, the film faced stiff competition from smaller, content-driven films that emerged as sleeper hits, diverting audience attention. The high ticket prices, often associated with big-budget pan-India releases, also likely played a role, making audiences more discerning about where they spend their money. When initial reviews and word-of-mouth are negative, the incentive to pay premium prices for a perceived subpar experience diminishes rapidly.

“The audience today is unforgiving of weak content, regardless of the star power involved,” says leading film trade analyst, Taran Adarsh. “Prabhas is a huge star, but even he needs a compelling script to draw people back to theatres consistently. The Raja Saab‘s severe drop shows that the novelty factor alone isn’t enough anymore. Filmmakers need to introspect on story, execution, and connect with the evolving sensibilities of the Indian viewer.”

Industry Implications and The Road Ahead for Prabhas

The dismal performance of The Raja Saab is not just a blow to its producers and distributors but also sends ripples across the Indian film industry. It reignites discussions about the viability of banking solely on superstar appeal and grand visuals without a robust narrative backbone. For Prabhas, this marks another challenging entry in his post-Baahubali career. While films like Saaho and Adipurush also faced criticism, The Raja Saab‘s collapse under the Rs 1 crore daily collection mark on Day 12 is particularly concerning, indicating a significant loss of audience trust.

Producers will likely re-evaluate their strategies for upcoming big-budget projects, especially those featuring established stars. There’s a growing consensus that audiences are increasingly prioritizing unique storytelling and authentic experiences over generic action spectacles. The lesson from The Raja Saab‘s box office crash is clear: content truly is king, and even the mightiest of ‘Rajasaabs’ need a strong kingdom (story) to rule.

The coming months will be crucial for Prabhas and his team to assess these setbacks and pivot towards projects that resonate more deeply with the contemporary Indian audience, proving that a momentary stumble doesn’t define the long-term journey of a star.